Health service public relations (Record no. 79667)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01567cam a2200205 4500 |
| 001 - CONTROL NUMBER | |
| control field | 1857750284 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 060710t1995 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1857750284 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Silver, R. (ed) |
| 245 #0 - TITLE STATEMENT | |
| Title | Health service public relations |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Oxford |
| Name of publisher, distributor, etc. | Radcliffe Medical Press |
| Date of publication, distribution, etc. | 1995 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 190; ill.; BookFind |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Public relations for planned communication; communicating with the ""big three"" audience groups; patients and the media; codes of practice; writing to be read; products, events and programmes; choosing the specialist; research and evaluation.Public relations for planned communication; communicating with the ""big three"" audience groups; patients and the media; codes of practice; writing to be read; products, events and programmes; choosing the specialist; research and evaluation. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Paperback |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | The first edition of this book was published at a time when the health service was less sensitive to its reputation and the effect this had on public confidence. Since then, health service reform, accountability and market forces have meant that all directors, managers, doctors and health professionals must communicate effectively, both internally and externally. This book, revised in the light of these changes, is a guide to the practical skills needed when communicating with patients, staff, the general public, opinion leaders, press, radio and television. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | HEALTH FACILITY ADMINISTRATORS |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | PUBLIC RELATIONS |
| 9 (RLIN) | 7625 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Newcomb Library at Homerton Healthcare | Newcomb Library at Homerton Healthcare | Shelves | 10/07/2006 | WX 419 SIL | 10051 | 29/09/2022 | 29/09/2022 | Book |