TY  - BOOK
AU  - Kerpen,D
TI  - Likeable social media : :  how to delight your customers, create an irresistible brand, and be generally amazing on facebook (& other social networks) / 
SN  - 9780071762342
PY  - 2011///
CY  - New York ; ,  London : 
PB  -  McGraw-Hill, 
KW  - Marketing
ER  -