TY  - BOOK
AU  - Li, Charlene
AU  - Bernoff, Josh
TI  - Groundswell : winning in a world transformed by social technologies
SN  - 9781422125007
PY  - 2008///
CY  - Boston, Mass.; London
PB  - Harvard Business Press; McGraw-Hill [distributor]
N2  - Includes bibliographical references (p. 247-263) and indexes
ER  -